Time-consuming data searches, duplicate data processing, missing data overviews and manually compiled marketing materials delay market entry and increase costs in marketing and sales.
Marketingmanager simplifies and automates your data-supported marketing by allowing you to supply all marketing channels from a centralized data basis. Support your sales department with continuously updated information and sales materials.
Automatic approval processes, time-controlled data distribution: Marketingmanager can help relieve your employees of many everyday marketing tasks. In this respect, the web-based DAM system serves as a distribution station for your marketing-relevant product information to customers and other external partners.
The DAM system automatically synchronizes with the PIM system whenever product information is added, modified or deleted. The linked data are automatically integrated into the workflow and adjust to the modified data structure. Error-free data consistency made simple.
Data sheets, labels, price lists, web pages, online stores: Marketingmanager simplifies and automates content creation and updates from the centralized data basis. Predefined rules ensure zero-defect production. For example, if an article is locked or modified, all documents and information linked with the data are automatically locked or modified as well.
Marketingmanager converts each image file on the fly to another format, to various image resolutions or to another color mode. Employees can directly respond to customer inquiries and distribute the requested imagery.
Marketingmanager ensures that only approved image files in their latest version can be processed. The system automatically reconciles those image files that are labeled with image rights.
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